Privacy Policy

At Velonova, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains what data we collect, how we use it, and your rights in relation to it.

1. Who We Are

Velonova is a product management consultancy operated by Tanya Rofman, based in Tel Aviv, Israel. Our website is located at velonova.io. You can reach us at tanyarofman@gmail.com.

2. Information We Collect

We may collect the following types of information:

Information you provide directly:

• Name and email address when you book a call, submit a contact form, or subscribe to one of our newsletters (Coffee with Tanya or the Velonova Blog)
• Business information shared during discovery calls or engagements
• Communications you send via email or social media
• Comments you post on newsletter or blog editions (commenter name is optional; comment text is public)

Information collected automatically:

• Website usage data (pages visited, time on site, referral source)
• Device and browser type, IP address
• Cookies and similar tracking technologies

3. How We Use Your Information

We use your information to:

• Respond to inquiries and schedule discovery calls
• Deliver and manage consulting services
• Send relevant content, updates, or newsletters (with your consent), and process unsubscribe requests
• Display comments you post on newsletter and blog editions
• Improve the website and understand visitor behavior
• Comply with legal obligations

We do not sell your personal data to third parties.

4. Cookies

Our website uses cookies to enhance your browsing experience and analyze site traffic. Cookies used may include:

• Essential cookies: Required for the site to function
• Analytics cookies: Help us understand how visitors use the site (e.g., Google Analytics)
• Functionality cookies: Remember your preferences

You can control cookies through your browser settings. Disabling cookies may affect website functionality.

5. Third-Party Services

We use the following third-party tools that may process your data. Most are based in the United States; transfers are governed by the standards described in Section 9 below.

• Calendly: Scheduling discovery calls (US)
• Zoom: Conducting video calls booked via Calendly (US)
• Google Analytics (GA4): Website analytics (US)
• Netlify: Website hosting and serverless functions, including comment storage on newsletter and blog editions (US)
• MailerLite: Newsletter list management and delivery for Coffee with Tanya and the Velonova Blog (US)
• Social platforms (LinkedIn, Instagram, X): For contact and content sharing

Each of these providers has their own privacy policy. We encourage you to review them.

6. Data Retention

We retain your personal data only as long as necessary for the purposes outlined in this policy, or as required by law. Client engagement and financial records are retained for at least 7 years to comply with Israeli tax and accounting requirements. Newsletter subscriber data is retained until you unsubscribe. You may request deletion at any time (see Your Rights below).

7. Data Security

We take reasonable technical and organizational measures to protect your data from unauthorized access, loss, or misuse. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

8. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

• Access: Request a copy of the data we hold about you
• Correction: Request corrections to inaccurate information
• Deletion: Request that we delete your personal data
• Objection: Object to certain types of processing
• Portability: Receive your data in a structured, machine-readable format
• Withdraw consent: At any time, for processing based on consent

To exercise any of these rights, please contact us at tanyarofman@gmail.com. We will respond within 30 days.

9. International Transfers

Velonova operates from Israel, which is recognized by the EU as providing adequate data protection. If you are accessing our services from the EU/EEA or other regions, your data may be transferred to and processed in Israel in accordance with applicable law.

10. Children's Privacy

Our website and services are not directed at individuals under the age of 18. We do not knowingly collect personal data from minors. If you believe a minor has provided us with data, please contact us and we will delete it.

11. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of significant changes by updating the effective date at the top of this page or by email. Continued use of the website after changes constitutes acceptance of the updated policy.

12. Contact Us

Tanya Rofman
Email: tanyarofman@gmail.com
Website: velonova.io
Location: Tel Aviv, Israel

Last updated: May 8, 2026